Minute Motifs are quick demos for easy free-motion quilting patterns. The HQ marketing team developed this concept to create more interactive content for our users, provide ongoing education for all levels of quilters, and to provide scaleable assets our team could use to promote Handi Quilter through various channels. My role was to create the initial logo and animated intro for the videos, I also helped to demo the samplers for filming and later edited many of them as well.